Introduction: The Sacred Heart
Shennongjia is more than an origin; it is the sacred birthplace of tea itself, where legend, pristine ecology, and perfect terroir converge to create something truly exceptional.
Valley Of Yan Standard: Organic by Philosophy
“Great tea from the ground up.”
Our teas are cultivated under a strict organic philosophy that begins with the soil. We believe in nurturing the land that nurtures the tea, forging a sustainable cycle that produces leaves of unmatched purity and vitality. This commitment to natural growth is the non-negotiable foundation of our quality.
"As for the soil, the best tea grows amidst rocky,
gravelly earth; the middling sort on
well-drained loam; the poorest in yellow clay."
— Lu Yu,The Classic of Tea.
North Latitude 31°
A Pure Land on Earth
Shennongjia lies along the mystical 31st parallel north – a latitude known for some of the world's most extraordinary landscapes and biodiversity. Here, nature remains untouched.
Why This Land Produces Exceptional Tea:
Nearly 1/3 of the year shrouded in clouds and mist
slow, steady growth concentrates flavour
Annual PM2.5 concentration: ≤12 μg/m³
air so pure it rivals the world's cleanest places
Daily temperature variation: 8–20°C
warm days, cool nights lock in sweetness and aroma
No industrial pollution across 3,200 km²
pristine environment, untouched by modern industry
Rocky, gravelly soil
excellent drainage, rich mineral content
Negative oxygen ions: >10,000 ions/cm³
among the highest concentrations on Earth
Zero
Pesticides
Chemical Fertilisers
Plant Growth Regulators
Herbicides
Preservatives
Artificial Colours
Flavourings
Organic Solvents
Sugar
Our Promise
Authentic · Whole Leaf
100% Hand-Picked
5 kg Fresh Leaves to Make 1 kg Fine Tea
– far exceeding industry standards
Rigorous Sorting
– 2 Machine Sortings + 3 Manual Sortings
to remove red leaves, withered leaves, damaged leaves, old stems, stray leaves
Passed 611 EU Safety Tests
Great tea is grown by great people.
Our story goes beyond the leaf – from eight years of patient investment to transforming the lives of elderly farmers, bringing life back to the land, and supporting local education.